Virtual Business and Customer Management Seminar

Applicable to everyone in the horse industry regardless of type of service provided!

Make the money you want, for the work you love, with clients who will do everything you need for success.

Learn best practices for starting, growing and maintaining a successful hoof care business.
Participate in interactive growth activities.
Get all your burning business and customer management questions answered.



Seminar Topics:


So you want to start or grow your hoof care business?
Knowing your WHY
The value of vision boards and goal setting
Writing a business plan
How to decide what products and services to offer
Creating a marketing plan
Analyzing your business
Developing an operational and financial plan
Evaluating and implementing pricing strategies
Finding ideal clients
Gaining client compliance
Effective communication skills
Conflict resolution
Building value in you and your work
Firing clients
Long term plans

Daisy Bicking

Daisy is a dynamic person who loves to mentor, teach and cheerlead those around her.  Her passion is helping horses live their best lives through personally providing and also teaching hoof care incorporating integrative modalities to benefit the whole horse .  Daisy has been a farrier practicing around the world for 20 years, and supports horses who need more intensive interventions on site at Daisy Haven Farm in Pennsylvania as well.  In 2009 Daisy started teaching hoof educational courses and since then travels the US and abroad teaching and speaking about the horse and hoof.  More recently, Daisy has taken her educational content to online platforms as well as continuing in-person workshops, mentorships and consultations.

Course Pricing

  • Saturday June 3rd @ 6pm ET
  • $100 USD

    4 hour seminar with lecture, activities, and Q&A

    Register Now
  • Sunday June 4th @ 4am ET
  • $100 USD

    4 hour seminar with lecture, activities, and Q&A

    Register Now